Spotlight: Israeli technology expands sports journalism

Thousands of amateur sports writers across 13 countries are using the 90min and 12up platforms from Israeli sports media and technology company Minute Media to produce, publish and share more than 15,000 pieces of curated interactive content in 10 languages every month.

Call it the BuzzFeed of the sports world.

The precursor of Minute Media, FTBpro, was founded by Asaf Peled in 2011 in Tel Aviv. The company has raised a total of $45 million in venture- capital funding.


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