The science behind online charitable giving

What do algorithms, game theory, and scientific research have to do with charitable giving? “Everything,” Arnon Shafir, co-founder and CEO of give2gether, recently told The Jerusalem Post.

Give2gether, the brainchild of Shafir, a graduate of the elite IDF 8200 unit, and two economics professors – Shachar Kariv and Hoan Soo Lee – is a crowdfunding platform for charities and nonprofits aiming to revolutionize online philanthropy.

The end product of 10 years of research in game theory and behavioral economics, give2gether aims to better understand the science behind what makes people give, and in turn how to utilize this knowledge to help nonprofit organizations achieve their fund-raising goals.


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